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Tag: communication

Lightspeed Training: What’s Changed and Why It’s Worth Another Look

Posted on June 4, 2026 (June 2, 2026) by Erin Clark

When did you last log into Lightspeed Learning?  If the answer is “at implementation” or “never,” you’re not alone. As someone who works closely with Lightspeed Learning, I hear this more often than you might think. Many dealership teams complete their initial training, go live, and then move straight into the day-to-day pace of running […]

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Posted in BlogTagged communication, Customer Communication, customer experience, Dealerships, DMS, innovation, learning, sales, training

Helping Kids with Cancer Experience the Healing Power of Camp

Posted on June 2, 2026 (May 27, 2026) by Erin Clark
Care Camps Compete for Kids

For many families, camp means fresh air, new friends, outdoor adventures, late-night laughs, and memories that stay with you long after summer ends. For children living with cancer, camp can mean even more. It can mean a chance to feel like a kid again. A chance to be surrounded by people who understand. A chance […]

Read More… from Helping Kids with Cancer Experience the Healing Power of Camp

Posted in BlogTagged AI, Care Camps, care camps foundation, communication, Customer Communication, customer experience, Dealerships, DMS, education, innovation

Your Website Is a One-Way Door (And It’s Costing You)

Posted on May 28, 2026 (June 3, 2026) by Kristin Johnson

Here’s something you have probably already thought about too much. A customer pulls up your website on a Tuesday night, scrolls through your inventory for fifteen minutes, finds a unit they’re interested in, and then closes the tab. They never called and left a message. They never filled out the form. You will never know […]

Read More… from Your Website Is a One-Way Door (And It’s Costing You)

Posted in BlogTagged communication, Customer Communication, customer experience, Dealerships, DMS, Email, EmailMarketing, innovation, leads, sales

Foundational Tips for New (or Newly Bought) Dealerships

Posted on May 26, 2026 (June 3, 2026) by Erin Clark

I saw a meme along the lines of “All of us want to be great until we see the invoice.” This applies to any pursuit—business, athletic, civic, or personal—everything has a cost. When starting a dealership, you do your best to plan, but a lot happens that is not on your radar. Instead of another […]

Read More… from Foundational Tips for New (or Newly Bought) Dealerships

Posted in BlogTagged AI, communication, Data, Dealerships, DMS, education, Finance, innovation, Operations, Powersports, sales

What You Can Do Today to Increase Your Dealership Value

Posted on May 13, 2026 (June 3, 2026) by Erin Clark

I am not naturally strong in math, so I have to break it down to understand. Just in case you are like me, I will approach this from a mathematical perspective, then transition to dealership operations. The bottom part in a division formula is called “the denominator” because it is the strongest number. In other […]

Read More… from What You Can Do Today to Increase Your Dealership Value

Posted in BlogTagged AI, communication, Data, Dealerships, DMS, education, Finance, innovation, Operations, Powersports, sales

Built to Lead. Built to Last. What Dealers Should Really Look for in a DMS in 2026

Posted on May 11, 2026 (June 2, 2026) by Erin Clark
This is about where you are going not just what you are buying...

Choosing a dealership management system in 2026 is about far more than monthly pricing or contract length. For RV, trailer, marine, powersports, and golf car dealerships, your DMS now sits at the center of daily operations. It touches sales, service, parts, accounting, customer communication, reporting, payments, and long-term growth. That means choosing the right platform […]

Read More… from Built to Lead. Built to Last. What Dealers Should Really Look for in a DMS in 2026

Posted in BlogTagged AI, communication, Customer Communication, customer experience, Dealerships, DMS, education, innovation, sales

Lightspeed DMS Featured on RVBusiness SupplySide Showcase

Posted on May 6, 2026 (May 6, 2026) by Erin Clark

The future of dealership operations is evolving fast—and it’s not slowing down anytime soon. I recently had the opportunity to join RVBusiness for their SupplySide Showcase to talk about how modern technology is reshaping the way dealerships operate and where the industry is headed next. What This Means for Dealerships During the conversation, I shared […]

Read More… from Lightspeed DMS Featured on RVBusiness SupplySide Showcase

Posted in BlogTagged AI, communication, Customer Communication, customer experience, Data, Dealerships, DMS, education, Email, innovation, RV, RV Industry, sales

Helping Children with Cancer Experience the Joy of Camp

Posted on May 5, 2026 (May 6, 2026) by Erin Clark
Care Camps Compete for Kids

For many children with cancer, life can feel very different from that of their peers. Time is often shaped by hospital visits, treatment schedules, and long days indoors. What they need most is something simple but powerful – a chance to feel like a child again. Care Camps Foundation is on a mission to provide […]

Read More… from Helping Children with Cancer Experience the Joy of Camp

Posted in BlogTagged AI, Care Camps, care camps foundation, communication, Customer Communication, customer experience, Dealerships, DMS, education, innovation

Lightspeed’s Kristin Johnson Named One of RV PRO’s 20 Women in Business

Posted on May 4, 2026 (June 3, 2026) by Erin Clark
Kristin Johnson Sr Digital Experience Manager

At Lightspeed, we know great leadership when we see it—and we’re proud to celebrate one of our own. At Lightspeed, we know great leadership when we see it—and we’re proud to celebrate one of our own.Congratulations to Kristin Johnson for being recognized by RV PRO as one of its 2026 20 Women in Business honorees. […]

Read More… from Lightspeed’s Kristin Johnson Named One of RV PRO’s 20 Women in Business

Posted in BlogTagged AI, communication, Customer Communication, customer experience, Data, Dealerships, DMS, education, Email, innovation, RV, RV Industry, sales

Modern Payments for Dealerships: Text-to-Pay, Contactless, and Integrated Checkout

Posted on April 28, 2026 (May 5, 2026) by Erin Clark

The payment methods your customers expect are already here – the real question is whether they’re connected to the system that runs your dealership. What Are “Modern” Payment Methods, Exactly? Customers don’t think about payment methods — until they have to. Modern payment methods are how customers expect to pay today – and how dealership […]

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Posted in BlogTagged AI, communication, Customer Communication, customer experience, Dealerships, DMS, education, innovation, payment, Payment Processing, sales

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