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Tag: customer experience

Lightspeed Training: What’s Changed and Why It’s Worth Another Look

Posted on June 4, 2026 (June 5, 2026) by Erin Clark
Lightspeed Training

When did you last log into Lightspeed Learning?  If the answer is “at implementation” or “never,” you’re not alone. As someone who works closely with Lightspeed Learning, I hear this more often than you might think. Many dealership teams complete their initial training, go live, and then move straight into the day-to-day pace of running […]

Read More… from Lightspeed Training: What’s Changed and Why It’s Worth Another Look

Posted in BlogTagged communication, Customer Communication, customer experience, Dealerships, DMS, innovation, learning, sales, training

Helping Kids with Cancer Experience the Healing Power of Camp

Posted on June 2, 2026 (May 27, 2026) by Erin Clark
Care Camps Compete for Kids

For many families, camp means fresh air, new friends, outdoor adventures, late-night laughs, and memories that stay with you long after summer ends. For children living with cancer, camp can mean even more. It can mean a chance to feel like a kid again. A chance to be surrounded by people who understand. A chance […]

Read More… from Helping Kids with Cancer Experience the Healing Power of Camp

Posted in BlogTagged AI, Care Camps, care camps foundation, communication, Customer Communication, customer experience, Dealerships, DMS, education, innovation

Best Trailer Dealership Software: Why the Cheapest DMS Can Cost You More

Posted on June 1, 2026 (June 2, 2026) by Erin Clark
trailer on a mountain road

For trailer dealerships shopping for new software, price is often one of the first things discussed. That makes sense. Margins matter. Every investment deserves scrutiny. But when it comes to choosing the system that runs your inventory, sales, parts, service, accounting, and customer data, focusing only on the cheapest option can create bigger costs later. […]

Read More… from Best Trailer Dealership Software: Why the Cheapest DMS Can Cost You More

Posted in BlogTagged customer experience, Data, Dealerships, DMS, education, innovation, sales, trailer

Your Website Is a One-Way Door (And It’s Costing You)

Posted on May 28, 2026 (June 3, 2026) by Kristin Johnson

Here’s something you have probably already thought about too much. A customer pulls up your website on a Tuesday night, scrolls through your inventory for fifteen minutes, finds a unit they’re interested in, and then closes the tab. They never called and left a message. They never filled out the form. You will never know […]

Read More… from Your Website Is a One-Way Door (And It’s Costing You)

Posted in BlogTagged communication, Customer Communication, customer experience, Dealerships, DMS, Email, EmailMarketing, innovation, leads, sales

Who Provides Your Lightspeed Support? Meet the Experts Behind the Software

Posted on May 21, 2026 (May 28, 2026) by Erin Clark
Customer Support Team

Who is behind the phones at Lightspeed? Beyond the statistics, our support team is composed of outdoor industry experts who understand the specific operational needs of power sports and marine dealerships. Meet the people driving our “human-first” support strategy and learn why industry expertise is the foundation of our technical proficiency. In a recent post, […]

Read More… from Who Provides Your Lightspeed Support? Meet the Experts Behind the Software

Posted in BlogTagged AI, customer experience, customer support, Data, Dealerships, DMS, education, Email, EmailMarketing

Is Your DMS the Cheapest Employee in Your Dealership?

Posted on May 19, 2026 (June 2, 2026) by Erin Clark
DMS Employees

Most dealerships wouldn’t hire the cheapest employee and expect top performance.So why do it with their DMS? Because choosing a dealer management system like Lightspeed DMS isn’t just a pricing decision—it’s a business decision. The Hiring Problem Every Dealership Knows For more than 30 years at Lightspeed DMS, one challenge has remained constant across the […]

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Posted in BlogTagged AI, customer experience, Data, Dealerships, DMS, education, Email, EmailMarketing, innovation, sales

The Power of Four Cents

Posted on May 15, 2026 (June 2, 2026) by Diana Wilberscheid

In a parts department, we often focus on the “big wins” defined by moving parts and high-ticket accessories. But are you overlooking the “pennies to dollars” optimization? Rounding your retail price endings from .95 to .99 might seem like a minor tweak, but the math tells a different story for a medium-sized dealership: Why it […]

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Posted in BlogTagged AI, customer experience, Data, Dealerships, DMS, education, Email, EmailMarketing, innovation, sales

Built to Lead. Built to Last. What Dealers Should Really Look for in a DMS in 2026

Posted on May 11, 2026 (June 2, 2026) by Erin Clark
This is about where you are going not just what you are buying...

Choosing a dealership management system in 2026 is about far more than monthly pricing or contract length. For RV, trailer, marine, powersports, and golf car dealerships, your DMS now sits at the center of daily operations. It touches sales, service, parts, accounting, customer communication, reporting, payments, and long-term growth. That means choosing the right platform […]

Read More… from Built to Lead. Built to Last. What Dealers Should Really Look for in a DMS in 2026

Posted in BlogTagged AI, communication, Customer Communication, customer experience, Dealerships, DMS, education, innovation, sales

The AI-Powered Dealership: What Dealers Need to Know (and Where to Start)

Posted on May 7, 2026 (June 2, 2026) by Erin Clark
Dealer Cheat Sheet

AI is everywhere right now.But for most dealerships, the real question isn’t what is AI—it’s: Where does it actually make a difference in my business? At Lightspeed, we’ve been working alongside dealers long enough to know this:The goal isn’t to chase technology. It’s to run a better dealership. Built by dealers, for dealers, Lightspeed continues […]

Read More… from The AI-Powered Dealership: What Dealers Need to Know (and Where to Start)

Posted in BlogTagged AI, customer experience, Data, Dealerships, DMS, education, Email, EmailMarketing, innovation, repair ordres, sales, training

Lightspeed DMS Featured on RVBusiness SupplySide Showcase

Posted on May 6, 2026 (May 6, 2026) by Erin Clark

The future of dealership operations is evolving fast—and it’s not slowing down anytime soon. I recently had the opportunity to join RVBusiness for their SupplySide Showcase to talk about how modern technology is reshaping the way dealerships operate and where the industry is headed next. What This Means for Dealerships During the conversation, I shared […]

Read More… from Lightspeed DMS Featured on RVBusiness SupplySide Showcase

Posted in BlogTagged AI, communication, Customer Communication, customer experience, Data, Dealerships, DMS, education, Email, innovation, RV, RV Industry, sales

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