Here’s a scenario that probably sounds familiar. A customer walks up to the counter and asks for a part. Your counter person searches, doesn’t find it, and tells the customer you don’t have it. The customer leaves. Twenty minutes later, someone pulls that exact part off the shelf because they happened to know that exact part is offered through more than one […]
Read More… from Your Parts Department Is Losing Sales It Should Be Winning
How Lightspeed EmailMarketing Turns Your Customer Data Into Revenue Lightspeed customers have something most businesses would pay a fortune for: a database full of customers who already trust you. They’ve bought from you. They’ve had their units serviced with you. They know your name. So why does reaching them feel so hard? Email remains one of the most effective ways to stay in front of […]
In the powersports, RV, and golf car industries, AI is quickly becoming an operational necessity. Much like websites in the early 2000s, the industry is adopting leading-edge tech, and I promise it’s not a fad. For high-performing dealers, tools like ChatGPT, Perplexity, and Gemini are now essential power tools that sit alongside a professional dealership […]
Read More… from The AI-Powered Dealership: Deploying AI in Your Business
Artificial intelligence is everywhere right now. Headlines. Sales pitches. Software demos. And for many dealers, the conversation quickly turns from curiosity to skepticism. At Lightspeed, we see AI differently. Not as a futuristic add-on, but as a practical tool dealers are already using—often without realizing it—to run smarter, faster, and more profitably. The infographic breaks […]
Read More… from 7 Things Dealers Need to Know About AI – and Why it Matters Now
Article by Derrick Marshall, Lightspeed Sales Executive — Featured on MRAA.com Read the full article on MRAA → A new boat sale is just the beginning. The real long-term value for marine dealerships lies in how often customers use their boats — and how well dealerships stay connected throughout the ownership journey. In a featured article […]
Join the Fight Against Cancer at Huntsman SportsFest 2025! We spend our days helping dealerships run more smoothly, but at our core, we’re outdoor enthusiasts who believe in doing good beyond the office. Events like this remind us what’s possible when community and purpose come together. Lightspeed is proud to be one of the sponsors […]