How Lightspeed EmailMarketing Turns Your Customer Data Into Revenue Lightspeed customers have something most businesses would pay a fortune for: a database full of customers who already trust you. They’ve bought from you. They’ve had their units serviced with you. They know your name. So why does reaching them feel so hard? Email remains one of the most effective ways to stay in front of […]
In the powersports, RV, and golf car industries, AI is quickly becoming an operational necessity. Much like websites in the early 2000s, the industry is adopting leading-edge tech, and I promise it’s not a fad. For high-performing dealers, tools like ChatGPT, Perplexity, and Gemini are now essential power tools that sit alongside a professional dealership […]
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Because running a dealership is not the same as running a shoe store. If you’ve ever tried to force a general retail system to behave like a real dealership DMS, you already know how this story ends. Somewhere between VINs, service tickets, flooring statements, and the mystery of where your gross profit went, things get… […]
Read More… from Is Your DMS Built for Your Dealership… or Just Pretending?
The other day, I was talking with a local dealer about switching systems. No sales pitch. No pressure. Just a real conversation about timing. They said what we hear all the time:“If we’re going to do it, the first of the year just makes the most sense.” Or “Once we get through busy season, then […]
We’re proud to announce that Jeremy Johnson, Associate Director of OEM Business Development at Lightspeed DMS, has been named to the RV Industry Association’s (RVIA) Emerging Leaders Coalition Class of 2026. The Emerging Leaders Coalition cultivates professional development and collaboration among the RV industry’s next generation—those helping shape its future through innovation, connection, and a […]
Lightspeed’s Latest OEM Integrations Lightspeed Leading the Way: Jeremy Johnson on RV Business SupplySide Showcase At Lightspeed, innovation isn’t a buzzword—it’s the baseline. That was clear in a recent episode of RV Business SupplySide Showcase, where Lightspeed’s Jeremy Johnson joined hosts Rick Kessler and Chris Cieto to talk shop, software, and how Lightspeed is helping […]
Real-Time Parts Price File Updates and VIN Decoding Now Available SALT LAKE CITY, UT – May 1, 2025 — Lightspeed DMS, a leading provider of dealership management software for RV dealers, today announced a seamless new integration with Alliance RV, delivering real-time Parts Price File updates and Vehicle Identification Number (VIN) Decoding capabilities. Alliance RV […]
A Success Story You Don’t Want to Miss! At Lightspeed, we love highlighting dealerships that go above and beyond for their customers. That’s why we’re excited to feature Mountaineer RV & Outdoor Center in our latest Dealer Spotlight! Founded by Gina and Joe Starrett, Mountaineer RV was created to provide a seamless, customer-first experience. With […]
South Jordan, Utah – March 18, 2025— Lightspeed DMS, a leading provider of dealership management software for RV dealers, has announced the integration of Vehicle Identification Number (VIN) Decoding for Heartland RV, Cruiser RV, and DRV brands. This new feature enables dealers to automatically import essential vehicle details using just a VIN, eliminating manual entry […]
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Key Takeaways and industry insights Leadership, Technology, and Industry Trends The conference provided an excellent platform to connect with major industry stakeholders and explore key issues affecting the RV market. Discussions throughout the event highlighted several pressing topics, including the impact of tariffs and rising interest rates. Several key themes emerged, particularly regarding leadership and […]
Read More… from Lightspeed at the RVIA Leadership Conference